Your body is unique,
your nutrition should be too.
Your body is unique,
your nutrition should be too.
your nutrition should be too.
Custom micronutrient formulas engineered 100% for you
Achieve optimal health and daily performance.
Unlock Health
Easily fast track your health and wellness goals with custom micronutrient formulas and unmatched health insights.
Peak Performance
Take your daily performance at work and at home to the next level with increased energy, better mood, and improved focus.
Level Up Fitness
Maximize your athletic potential by building a stronger cellular nutrition foundation with micronutrients tailored to you.
Optimize
Nutrition for cellular function
Health fundamentally starts in your cells. Identify cellular processes that can be impacted by genetic factors, poor blood nutrient levels, and lifestyle habits and support optimal cellular function with precision nutrients to create a powerful body.
Innovative
Data-driven nutrition
We help you leverage data science, easily. Our sophisticated approach combines multi-source data and compares to peer-reviewed research to create a comprehensive nutrient profile for your body. This information is displayed in an easy-to-understand dashboard with one-click solutions for you to optimize your health with ease.
Over 700+ trillion formulas
Microbead technology
Introducing the most accurate micronutrient formula hyper-customized for you. Each nutrient can be dosed to the milligram or microgram.
How we create your personalized formula
Rootine is changing the way people approach micronutrients.
As a physician, I only support companies I would use myself. Rootine is giving me, my family and my patients a better life.
Dr. Gary Cook![]()
Tampa, FL
As a business woman I travel often. It's great just throwing a few packs in my bag and knowing I'm completely covered.
Sarah Klaben![]()
Denver, CO
I can tell that my energy is up and my body is better at handling daily stress, which is important as I run two businesses while completing my masters degree.
Richard Marton![]()
Columbus, OH
I'm careful with what I put in my body. I appreciate Rootine's rigor around testing, nutrient sourcing, and laboratory credentials.
Nathan Sanders![]()
Nashville, TN
Whole body health
Access our curated health optimization product list
Top products in nutrition, sleep, recovery, and mental health to help you optimize whole body health and achieve peak daily performance.
What To Know About Custom Vitamins
Skip Lifestyle-Only
A lifestyle quiz is a good place to start, assuming metabolic context is provided by DNA and blood data. Naked lifestyle data is often extremely misleading.
The Pill Problem
Microbeads deliver precision nutrient doses, so that you get the exact dose you need for each nutrient - not a random dose in a mass-market pill.
No Tracking? No Good
Recurrent blood analysis is is the only way to track your progress, ensure your formula is working, and to make adjustments when needed.